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How to Add Website and Social Links to a YouTube Video Description

Adding Website and Social Links to a YouTube Video Description

Including links to your website and social media in your YouTube video descriptions is a powerful way to enhance your digital presence. Here’s a step-by-step tutorial on how to do it:

1. Log in to Your YouTube Account: Make sure you’re logged into the YouTube account where your videos are hosted.

2. Navigate to YouTube Studio: Click on your profile picture at the top right corner and select "YouTube Studio" from the dropdown menu.

Navigating to YouTube Studio

3. Select the Video: In the YouTube Studio dashboard, click on "Content" in the left-hand menu to see a list of your uploaded videos. Select the video you want to edit by clicking on its title or thumbnail.

How to Add Links toYouTube Video Description

4. Edit Video Details: On the video details page, you will see a text box labeled "Description." This is where you can add your website and social media links.

5. Add Links: Start by pasting your website link at the top of the description box. Use * on both ends of your call to action to create BOLD text, then paste your website and social media links into the description box.

We like to use the following formula:

  • Website Link

  • *Follow Us on Social Media*

  • FaFacebook URL

  • Instagram URL

  • YouTube URL

  • 📧Email

  • 📞Phone Number

6. Format Your Description: YouTube will automatically create clickable URLs from your social links! We recommend adding emojis for things like email and phone number to make it more visually appealing!

How to Add Links toYouTube Video Description

7. Add timestamps: Create clickable chapter markers in the video timeline by adding timestamps in the video description.

How to Add Links toYouTube Video Description

These will show up as chapter markers to help people find the part of the video they're interested in without having to watch the entire thing, or worse, LEAVE in frusutration!

How to Add Links toYouTube Video Description

8. Save Changes: Once you’ve added your links, timestamps, and formatted your description, click the "Save" button at the top right corner of the page to save your changes.

How to Add Links toYouTube Video Description


Why It's Important

  1. Drive Traffic to Your Website: Including a link to your website in your video description is a direct way to guide viewers from your YouTube content to your site. This can increase traffic, improve engagement, and potentially lead to conversions such as sales or inquiries.

  2. Enhance Brand Visibility: By adding social media links, you encourage viewers to follow you on other platforms, increasing your overall online presence and brand visibility. This helps create a cohesive brand experience across different channels.

  3. Improve Engagement: Links in the description provide viewers with easy access to more content and ways to connect with you. This can lead to higher engagement rates, as viewers can seamlessly move from watching your video to interacting with your brand on other platforms.

  4. Build Credibility and Trust: A well-crafted description with links to your official website and social media profiles adds credibility to your content. It shows that you are a legitimate and professional entity, enhancing viewer trust.

  5. Boost SEO: Including relevant links in your video descriptions can improve your SEO efforts. Search engines consider the content and links in your video descriptions, which can help your videos rank higher in search results.

By following these steps and understanding the benefits, you can effectively use your YouTube video descriptions to promote your website and social media, driving traffic and engagement, and enhancing your overall digital marketing strategy.

Questions? send us an email at


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